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Visual Identity: How to Bring Your Brand to Life
Finding the right colors, fonts and imagery can mean the difference between your business being instantly recognizable and instantly forgettable.
4 Ways to Master Work-Life Balance in the New Year
To help you find your balance, I’ll share 4 tips based on my own experience in managing my work and family obligations.
Distribution Channel Assessment Worksheet
Conduct a distribution channel assessment to gauge whether your products are getting to your target customers in the most effective way. Read more
How to Improve Earthquake Safety in the Workplace
Since earthquakes occur either at home or work, emergency preparedness is key in keeping everyone safe. Learn how to improve earthquake safety in the workplace.
Top 10 Bookkeeping Mistakes by Small Businesses
Bookkeeping errors have the potential to derail an otherwise healthy business and create financial chaos. Here are the 10 most common mistakes to avoid. Read more
Franchise Agreements: An Explainer
Franchise Agreements are the core operating principles that define the relationship between the franchisor and the franchisee.
4 Key Digital Marketing Trends
With so many innovations in just the last few years, there’s a good chance your marketing plan needs updating. Here are 4 important marketing trends.
7 Ways Your Small Business Can Capitalize This Peak Holiday Season
To ensure your business is making the most of this peak holiday season, there are a few steps you can take to prepare ahead of time.
Does Your Small Business Have a Strong Mission and Vision?
Starting a business takes more than just spreadsheets, projections and an idea. It takes commitment, passion and a clear mission, vision and values
Financial Considerations and Associated Costs of Buying a Franchise
When deciding to go the franchising route to business ownership, you’ll need to know what financial considerations and obligations will be expected of you.
Federal Employer Identification Number: Everything You Need to Know
Understand exactly what a Federal Employer Identification Number (FEIN or EIN) is, why you need one, and how to acquire one for your small business. Read more